Gulf Shores is a resort city in Baldwin County, Alabama, United States. As of the 2020 Census, the population was 15,014. Gulf Shores is located on the Gulf of Mexico, and is the southernmost settlement in the state of Alabama. It is served by Alabama State Route 59, which leads north to Foley. Route 182 runs east-west along the shore front, while Route 180 runs parallel to it, north of Little Lagoon. Gulf State Park occupies a large eastern part of the city.