Demure named Word of the Year by Dictionary.com after TikTok trend goes viral
Dictionary.com announced "demure" as their Word of the Year on November 25 in a press release, referencing the viral phrase "very mindful, very demure," popularized by TikToker Jools Lebron. The word surpassed other contenders for the title, including 'brainrot,' 'brat,' 'extreme weather,' 'midwest nice,' and 'weird.'
"Demure" is officially Dictionary.com's word of the year for 2024. TikTok star Jools Lebron is responsible for its virality ...
The word of the year is "demure," which has been around ... Brat summer is over. Get ready for 'demure' fall, a new viral TikTok trend. Lebron said the meme was born when she was on break ...
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