The third new Instagram feature Meta announced Thursday is the so-called "Friends" tab in Reels, which the company said will allow users to see "public content your friends have interacted with, or recommendations from Blends you've started, and easily start conversations about them."

Users will be able to start conversations with their friends using the "reply bar," which triggers a DM. Instagram introduced more privacy tools for its friends tab as well, including the ability to opt out by hiding your likes, comments, and reposts from friends, or muting that content from people you follow.