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Demure, Lebron and TikTok

USA TODAY on MSN · 2d

'Demure' crowned word of the year 2024: How TikTok star Jools Lebron made it happen

"Demure" is officially Dictionary.com's word of the year for 2024. TikTok star Jools Lebron is responsible for its virality this year.

HELLO BEAUTIFUL · 13h

‘Demure’ Crowned The Word Of 2024 By Dictionary.Com Thanks To Beauty Influencer Jools Lebron

Thanks to Jools Lebron, demure has become Dictionary.com's word of the year, after the creator's viral video blew up on social media.

Viral TikTok Trend Propels ‘Demure’ To 2024 Word Of The Year

Dictionary.com names "demure" as the year's top word following Jools Lebron’s satirical TikTok video reminding women to be “very mindful, very demure” in the workplace.

1don MSN

The ‘Word of the Year' for 2024 has an unexpected Chicago connection

"Very demure, very mindful” has become the latest vocabulary defining the internet’s summer. And Chicago-based TikTok creator ...

E!2d

The Word of the Year for 2024 Has Been Revealed—And Yes, It’s Very Mindful

Dictionary.com announced its 2024 Word of the Year as “demure,” for which we can thank TikToker Jools Lebron. Her August ...

2don MSN

Dictionary.com Word of the Year is very mindful, very cutesy

Dictionary.com was very mindful and very cutesy when choosing its 2024 Word of the Year. This year’s title went to viral ...

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