Jordan Brand’s “Reimagined” Series is What Sneaker Culture Needs
How does a brand based on re-releasing heritage models sustain excitement in a lukewarm market that’s more interested in ...
Amid revolutionary changes, UCLA extends athletic director Martin Jarmond’s contract
Despite some criticism from UCLA fans over football coaching the past few years, athletic director Martin Jarmond's contract ...
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Bella Hines lands NIL deal with Jordan brand
Her latest accolade came in the form of an NIL (name image and likeness) agreement with Jordan brand. She is the now the ...
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How one mistake of Adidas made Nike the market leader of sneakers
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
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Michael Jordan's daughter Jasmine Jordan has a 3-word message for Bella Hines signing with iconic brand
Michael Jordan's daughter, Jasmine, had a three-word reaction to LSU commit Bella Hines' signing with Jordan Brand on ...
Former Nike Exec Makes His Opinion of Caitlin Clark's Shoe Deal Extremely Clear
When it comes to the rise of Nike as the premier sportswear brand across the globe, there are few more important figures than ...
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9 athletes who have their own signature shoes: Michael Jordan, LeBron James, and more explored
Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...
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LSU 5-star commit Bella Hines becomes the only HS Hooper to signs multi-year NIL deal with Jordan Brand
LSU Tigers' 2025 recruit Bella Hines has sealed a historic NIL deal with Jordan Brand, making her the first and only high school player to land a deal with the global brand. The five-star ...