When people hear “affiliate marketing,” imaginations might run wild with visions of unsavory practices and FTC settlements. But in its purest form, affiliate marketing is a robust channel, even for ...

University of Colorado Boulder is introducing a new Master's and portfolio program that promises to better train junior employees because agencies and marketers are falling short.

Affiliations between entities have steadily increased over the years. Due to factors such as mergers and acquisitions, the proliferation of private equity, and the manner in which companies sponsor ...