Earlier this year (2025), OpenAI's GPT-4.5 achieved a groundbreaking feat: In controlled Turing Test scenarios, it was mistaken for a human 73% of the time when adopting a carefully crafted persona.

Forbes contributors publish independent expert analyses and insights. Dr. Lance B. Eliot is a world-renowned AI scientist and consultant. In today’s column, I showcase a novel twist on the prompting ...

Forbes contributors publish independent expert analyses and insights. Dr. Lance B. Eliot is a world-renowned AI scientist and consultant. This voice experience is generated by AI. Learn more. This ...

Soopra AI, a company that provides on-demand artificial intelligence personas from experts for education and insights, announced today it raised $1 million in pre-seed funding to launch a platform for ...

Can an AI persona detect when a human is lying—and should we trust it if it can? Subscribe to our newsletter for the latest sci-tech news updates. Artificial intelligence, or AI, has had many recent ...

Anthropic’s research into AI behavior highlights a fascinating yet challenging phenomenon known as “drift,” where models like Claude deviate from their intended roles as helpful assistants. This issue ...

Can an AI persona detect when a human is lying – and should we trust it if it can? Artificial intelligence, or AI, has had many recent advances and continues t evolve in scope and capability. A new ...

Artificial intelligence systems are starting to sound less like tools and more like characters, shifting tone, attitude and even apparent values with just a few words of instruction. What looks like a ...

When building buyer personas, all that glitters is not AI gold. At least not yet. "A buyer persona is a composite sketch of a target market segment based on validated commonalities," explained B2B ...

A new survey from Slack and Salesforce showed that organizations struggling to improve AI adoption could benefit from personalizing their approach to employees. The latest Slack Workforce Index survey ...