Look around you. Chances are, there’s a BiC Cristal ballpoint pen among your odds and ends. Since 1950, it has far outsold the Rubik’s Cube and even the iPhone, and yet, it’s one of the most unsung ...

Recently, Bic launched a campaign to “save handwriting.” Named “Fight for Your Write,” it includes a pledge to “encourage the act of handwriting” in the pledge-taker’s home and community, and ...

Former Britain's Got Talent contestant Nathan Wyburn has been commissioned by Bic to recreate the famous image of Cosette from Les Miserables using ballpoint pen parts. The artwork, which took nearly ...

If any one product were to sell at the incredible rate of 57 units per second over the course of a year, it would have to be considered one of the most commercially successful consumer products of all ...