New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. With all the pretty-in-pink glitz and glamor ...
Greta Gerwig’s Barbie movie turned the iconic toy into a record-setting box office hit. Now the movie has inspired a new collection of the iconic toys. In the best spirit of Barbieland, Mattel is ...
With the Oscar-nominated ‘Barbie,’ Mattel has arrived in Hollywood. What’s next for the toy company?
Before the “Barbie” movie was released, the Barbie brand already had a 99% rate of global brand awareness, selling more than 100 dolls every single minute, according to Mattel. For the past two years, ...
Barbie is the superhero the beleaguered toy industry needs right now. The blockbuster hit featuring Margot Robbie as Mattel’s iconic doll has also been a smashing success for rival toymakers that sell ...
The ‘Barbie’ movie, which turned into a global box office phenomenon in a matter of weeks, appears to be energizing sales of Barbie toys after its summer release. Barbie toy sales in the US increased ...
Mattel shares image of the bright pink armor.
Your next toy or game may be able to converse with you. Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it’s teaming up with OpenAI, which created popular chatbot ...
Add Yahoo as a preferred source to see more of our stories on Google. We’re not saying Margot Robbie absolutely must show up to the Oscars in that exact same Movie Star Barbie outfit. We’re just ...
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