Add Yahoo as a preferred source to see more of our stories on Google. Budweiser cans sold on a shelf. - yarrbush/Shutterstock Whether it's Jack Daniel's' square bottles or Jägermeister's famed deer ...

Video editor Trevor Carmick is receiving all sorts of attention for his new side project called Beer Labels in Motion, a collection of beer labels cleverly animated in GIF format. Carmick was inspired ...

Behind the frosted glass at your local bottle store stands an unorthodox display of modern art. You’ve slugged back its muse for years, popped its logoed caps to get at what’s considered the star of ...

Happy 85th birthday, you mighty beer can. On Jan. 24, 1935, cans of Krueger’s Finest Beer and Krueger’s Cream Ale first went on sale in Richmond, Virginia, an event that would eventually be recognized ...

“I just won my bid!” a young colleague exclaimed. “I just got a snowboard on eBay with graphics from my favorite artist!” I was excited about his enthusiasm and assumed he had Marvel graphics or maybe ...

Every microbrewery fan knows the bright, beautiful wonderland that is the craft beer section of a liquor store. A welcome change from the stuffy, uniform bottles of mega beer companies, many ...

Right as this beer developed its own Texan identity, it shifted from using a goat to using an animal from the Lone Star State ...

A beer label tells consumers more than just what the bottle or can contains (e.g., brewed hops, grain, yeast, and water). Labels inform consumers of important facts like the alcohol content by volume ...

Whether it's Jack Daniel's' square bottles or Jägermeister's famed deer logo, packaging plays a major role in alcohol marketing. Such immediate discernibility applies to beers, too. Take Budweiser's ...