Betty Crocker's Snackin Cake mix was introduced in 1972 ... In 2015, for example, Betty Crocker brought back its Rainbow Chip frosting that was originally introduced in the '80s.

Typically, boxed cake tastes different from a cake made from scratch. Fortunately for home bakers who use a box mix, a former wedding ... holding a box of Betty Crocker Super Moist Triple ...

There aren't enough hours in the day to bake a cake from scratch each time, but if you follow these tips you can really ...

Betty Crocker has a number of new items on the way, as they are doing a cross-promotion with the film Wicked with green and pink items ...

Vintage cookbooks are a treasure trove of forgotten recipes, like these Betty Crocker carrot cookies from the '60s.

This impressive rainbow cake is the ... then add half of the flour. Mix until combined, then add the rest of the flour and mix until you have a smooth cake batter. Divide the batter equally ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

Please purchase a Premium Subscription to continue reading. To continue, please log in, or sign up for a new account. We offer one free story view per month. If you ...

A mountain of a man, Charles Crocker was the only Central Pacific board member, save Theodore Judah, who had traveled any portion of the Pacific Road. In 1849 Crocker left Indiana to follow older ...

A handful of brands dominate the cake mix game, but the category has expanded to include options in every flavor. Our team wanted to find the best of the best in four major categories: vanilla, ...