Generative design helps engineers explore design, delivering 30-50% faster time-to-market, 10-50% weight reductions, and up ...

Pininfarina PURA Vision concept receives prestigious Red Dot design award in the Design Concept category. The 2023 concept features a coupe-shape SUV bodystyle and an electric powertrain, and was ...

As a first glimpse of the revamped GM China Advanced Design Center’s capabilities, General Motors has just revealed the all-new Buick Proxima Design Concept for the first time in China. GM China’s ...

Transforming an initial idea into a concept design is a complex process. It requires understanding project requirements like context, program, budget, and functionality and rapidly iterating—usually ...

Back in April, General Motors sparked conversations about a potential C9 Corvette revealed a Corvette design study from its new British design studio. Not satisfied with just one hypothetical 'Vette, ...

General Motors is no stranger to embracing markets outside of the United States for help with the designs, engineering, and production of its vehicles. The company has design studios in Detroit, Los ...

Earlier this year General Motors announced that it would be revealing a series of forward-thinking Corvette concept cars, each developed by one of its different global design styles. The first one was ...