We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

Account-based marketing (ABM) is a popular strategy among B2B companies, as it focuses on targeting specific high-value accounts rather than broad market segments. As technology evolves, well-known ...

As a marketing automation consultant, a chunk of my time is spent reviewing and correcting the setup and account structure issues I see every day in automation platforms. More often than not, ...

Marketing leaders don’t need more initiatives. They need ruthless clarity on what drives impact — and the conviction to cut what doesn’t. Strategy over activity. High-output marketing often hides a ...

This workshop will introduce the importance of identifying, understanding, and addressing implementation barriers and facilitators. It will also feature a review of common methods of data collection ...

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

Digital transformation efforts are rapidly accelerating in the public sector. Spurred in part by the pandemic — and now, as state and local governments pivot to meet rising constituent expectations — ...

By\xa0 Dr. Ebenezer Arthur DuncanImagine a Ghana where businesses operate around the clock, creating jobs, stimulating ...