Chronicling is a brand-new event tracking app for iOS and iPadOS by Rebecca Owen. The App Store is full of apps for tracking everything from the very specific, like caffeine consumption, to apps like ...

An overview of events you can track by default and how to set up custom events in GA4, along with suggested use cases for each. Google Analytics 4 (GA4) rebuilt the platform from the ground up with a ...

Universal Analytics is being sunset, and everyone is rushing to migrate from UA to Google Analytics 4 (GA4). In this guide, we’ll help you migrate your custom events and walk you through how to set up ...

Ever since Apple introduced its App Tracking Transparency (ATT) framework in April 2021, mobile game studios of all shapes and sizes have continued to face challenges around user acquisition, leading ...

I’ve tried a lot of videogame tracking apps, from ones that are designed specifically for videogames to those that are built into general-purpose media trackers. Depending on your needs, both ...