When a brand’s product is sold around the world, it’s bound to look and taste different from place to place based on cultural preferences. And, according to a recent viral post, one popular orange ...

Fanta Orange is getting a product overhaul and accompanying integrated marketing campaign in North America as parent Coca-Cola looks to bolster the appeal of the soft drink, per details shared with ...

The Advertising Standards Bureau (ASB) has found a Fanta TV ad breached industry guidelines by advertising the fizzy orange drink to children. The Fanta ‘Tastes Like’ campaign included a cartooned ...

Advertising Standards Board deem ‘Fanta Crew’ characters target young children. Under self-regulation, junk food may not be advertised directly to under 12s A TV commercial and an iPhone app for the ...

The ad, created by Mother, showed a couple enjoying a picnic on a beach and drinking from their cans of Fanta Light, but then calmly spitting the drink out. Others were also shown spitting the drink ...

Nostalgia, even for something that only went away in the early 2010s, can be a potent cocktail in marketing. As Ad Age noted, The Fantanas have carved out their own little corner in pop culture — the ...

Coca-Cola India is launching its new campaign for orange brand, Fanta, on February 17, 2012. Taking its ‘Zyada Fanta, Zyada Masti’ campaign to the next level, the new 360-degree initiative, christened ...

The campaign includes a TV ad, which sees Fanta character Andy being chased by his friends who are all in pursuit of the Fanta he’s drinking, featuring music from Parisian house DJ Martin Solveig. As ...

ATLANTA — A new Halloween-inspired soft drink is hitting store shelves. Fanta has launched What The Fanta, a new limited-edition mystery soda flavor. Fanta said fans can "taste the unknown" and try to ...