It was going to be a long night on the Appalachian Trail. We were more than 2,000 miles into the 2,200-mile affair, a fraction of Maine's 282-mile section away from its towering end. My little trail ...

Folgers has introduced new packaging for its Instant Coffee Crystals, featuring an ergonomic, easy-to-grip shape and an easy-open flip-top lid, combined with a new, 3-ounce size offering. The new ...

Wall Street may be skeptical, but millennials are warming to Folgers. That's according to Mark Smucker, CEO of Orrville-based J.M. Smucker Co., which owns the coffee brand that helped introduce the ...

The pleasant appearance of crema — that creamy foam that appears atop a freshly brewed espresso coffee — gave hope that Maxwell House instant coffee would indeed be good to the last drop. Instead, it ...

Millennials, who have traditionally sought out higher-end coffee brands, are helping fuel growth for Folgers, Bloomberg reports. The COVID-19 pandemic led to stockpiling that benefitted the packaged ...

ORRVILLE, Ohio — Folgers has unveiled new packaging for its Instant Coffee Crystals. The new consumer-friendly packaging redesign features an ergonomic shape along with a new 3-oz. size offering, ...

Marketers need to find customers where they actually spend their time. To reach Gen Z customers, that means finding them on TikTok. The J.M. Smucker Company knew it needed a TikTok strategy. While ...

NEW YORK, April 14 (Reuters) - J.M. Smucker Co will reduce the list price for its Folgers ground and instant coffee effective June 29, a spokeswoman said late Monday. "We are reducing the list price ...

Instant coffee has been around for a long time, but it’s enjoying something of a renaissance thanks to the dalgona coffee craze. If you’re a coffee snob like me, instant coffee is about the last thing ...