Susan Powter has experienced a lot of change in her life after she rose to fame with her fitness infomercials. After her first husband, Nic Villarreal, left her for another woman in 1986, Powter went ...

Jerry Abbott, a personal fitness trainer for 20+ years, has begun testing his first-ever infomercial for the Torsoball. He has been developing the product for the last two years. RW Advertising, the ...

Discover how infomercials work, their benefits and downsides, and how they’re made. Learn how to spot exaggerated claims and ...

If you’ve ever owned a television, chances are good you’ve seen your fair share of late-night infomercials hawking the latest and greatest fitness craze that will magically make you fit, healthy, and ...

It's fair to say that prices don't look quite like they did 25 years ago, but there's one fitness brand out of Walmart that ...

NEW YORK, March 29 - (Reuters Life!) You're bemoaning your tummy roll when on the TV appear exquisitely toned specimens working out with gadgets that promise to rock, roll or wheel those love handles ...

Washboard abs, stain-free carpets, and the ability to dice a tomato with a playing card: Do these promises sound familiar? These are just a few of the claims made by some of the world’s most ...