How does a brand based on re-releasing heritage models sustain excitement in a lukewarm market that’s more interested in ...

And now, Dalton will also be seen repping various Jordan brand sneakers during games. ‘Cannon’ Dalton Knecht’s performance that garnered praise from LeBron James Well, Knecht’s performance ...

Michael Jordan has secured numerous lucrative brand deals that significantly contributed to his estimated net worth of $3 billion. His most notable partnership is with Nike, which began in 1984 ...

Jordan Brand is ushering in a new era of basketball performance and style with the introduction of the Jordan Heir Series: a silhouette that brings forward insights from the women's game yet is ...

Joe Pompliano explained on X (formerly Twitter) that Jordan Brand's sales have 'exploded' in recent years, going from $2.8 billion in 2018 to $7 billion in 2024. With Jordan getting 5% of royalty ...

Bella Hines signed an NIL deal with Jordan Brand as she finishes up her high school basketball career. "We're excited to have Bella Hines join the Jordan Brand Family. She's a remarkable young ...

The Jordan Brand Heir Series is the brand's latest basketball shoe, informed by women’s insights in running and cutting, it is a performance-enhancing shoe boasting their lowest-profile ...

Michael Jordan’s Jordan Brand is expanding its commitment to the Black community with its latest partnership with StoryCorps. Combining Jordan’s financial resources and StoryCorps’ intention ...

On Friday night, Jordan Brand officially announced its 2024 NBA rookie class. The new additions include San Antonio Spurs guard Stephon Castle, Los Angeles Lakers guard Dalton Knecht, Philadelphia ...

Jordan Brand reportedly has big plans to celebrate the Air Jordan 1's 40th anniversary in 2025. According to newly leaked information from Sneaker Files and @zSneakerheadz on Instagram ...

Jordan Brand carried the concept over to the Air Jordan 3 Retro in ’07. The “Pure Money” pair led the way with a May ’07 launch followed by the arrival of the “Black Cat” in June ’07.

2025 marks the 35th anniversary of the Air Jordan 5, and to celebrate the milestone, Jordan Brand is reportedly bringing back an original colorway of the popular silhouette. According to new ...