Nike Slams StockX Over Counterfeit Sneaker Sales in Unsealed Documents
The filing from Nike revealed that fake versions of several popular sneaker releases have slipped past StockX's ...
Nike’s Reputation Falls Just When It Needs A Strong Brand Reputation Most
Nike's reputation tanked after its Olympic ad misfired. It also faces new challenges from XX-XY Athletics about supporting ...
"The Untold Story of How Nike Turned an NBA Fine into Marketing Gold With Michael Jordan: The $7 Million Nike Deal That Adidas Ignored"
Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...
Direct Marketing News14d
Ann Miller named Nike’s top marketing executive
Ann Miller has been appointed as Nike's top marketing executive, signifying a major leadership change in the company's ...
Nike moves chief legal officer to sports marketing role
According to Nike, Miller will lead the company's athlete, league and federation portfolio and play a part in Nike's goal of ...
Basketball is having a moment, and that's good news for Nike
Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...
Marketing Dive14d
Nike shakes up senior leadership
Ann Miller will lead global sports marketing, and Chief Supply Chain Officer Venkatesh Alagirisamy will be elevated to the ...
The Associated Press on MSN16d
LA28 hires Nike's John Slusher to lead commercial arm
The success of the recently completed Paris Games is expected to make the Olympics more marketable than they were after the Tokyo Games, when a number of USOPC marketing deals lapsed. Slusher spent 26 ...
Nike executive Slusher named CEO of USOPP
Longtime Nike executive John Slusher on Wednesday was named CEO of the U.S. Olympic and Paralympic Properties (USOPP), the ...