The public relations industry does a terrible job of public relations. Very few people can explain what people in public relations really do. If you’re a cop, a construction worker or a cowboy, ...

Public relations professionals say digital storytelling and social listening are the trends that will most influence the future of the field, according to recent research from the USC Annenberg Center ...

Public relations describes the various methods a company uses to disseminate messages about its products, services, or overall image to its customers, employees, stockholders, suppliers, or other ...

Public relations is essential for business leaders to understand in today’s fragmented media landscape. This article explains how PR builds trust and credibility through ethical, non-promotional ...

Public relations is essential for startups aiming to grow and establish credibility. This article examines the role of public relations in helping startups develop brand recognition, establish their ...