In the high-octane world of racing, sponsors play a crucial role in not only funding teams and events but also shaping the culture and landscape of the sport. From grassroots competitions to the ...

The Horse Racing Women's Summit (HRWS) is pleased to announce 1/ST RACING and FanDuel TV as presenting sponsors for the inaugural event that will take place September 28-30 at Santa Anita Park.

Josh Berry reacts with fire emojis as Wood Brothers Racing and Würth unveil a sleek new 2026 NASCAR Cup Series livery and sponsored races.

France Galop and the Qatar Racing and Equestrian Club have confirmed an extension of their sponsorship agreement of the Qatar Prix de l'Arc de Triomphe weekend that takes place each year around the ...

Suzuki’s BarX Racing Team has just had their sponsorship extended into 2023 for both the Supercross and motocross seasons – and naturally, the move comes with tons of perks (and swag. We like swag).

The Minnesota Racing Commission’s vote to legalize historic horse racing is illegal and will backfire on the state’s two racetracks as the Legislature considers legalizing mobile sports betting, bill ...

In the same week sexual abuse allegations have come out against a former Racing Louisville FC coach, the club has lost a sponsor.Watch our previous coverage on the investigation below:Sherwin-Williams ...

Sam Hunt Racing and Harrison Burton secure a Dead On Tools sponsorship for 12 races in the 2026 NASCAR O’Reilly Auto Parts ...

The popularity of virtual motorsports racing on television has come with surprising success stories and occasional complications as race teams scramble to create value for sponsors and partners.

FIA president Jean Todt is worried that motor racing, especially at the top levels, could be in danger of losing car manufacturer and sponsor support amid the coronavirus pandemic. With countries ...

Forbes contributors publish independent expert analyses and insights. Greg Engle is a Florida based reporter who covers NASCAR. Sponsorship is the lifeblood of any Nascar team. Without corporate ...

23XI Racing has shared some details about the 2023 Cup Series season. The team president had provided information about Tyler Reddick‘s sponsor lineup. This information did not come from a formal ...