Mention menstruation in casual conversation and you might notice people around you start to squirm. Even though periods are a natural biological process for women everywhere, the subject of ...

The color registry, with the Swedish brand Intimina, takes aim at an old taboo and barrier to women’s equality. By Geneva Abdul Pantone, the color registry company, has introduced a new shade — Period ...

“Period,” the latest hue from the Pantone Color Institute, aims to take away the stigma of women’s menstrual cycles with a bold new red shade. “An active and adventurous red hue, courageous Period ...

Pantone has released a strong new shade of red called “Period” to help destigmatize and celebrate the bodily function. “It may be the 21st century but periods are still often considered shameful, ...

Pantone, best known for its proprietary color system used across various industries, recently announced its newest shade: “Period,” a deep, brilliant red that alludes to menstrual cycles. The company ...

The Pantone Color Institute partnered with INTIMINA, a brand of feminine care products, to create “Period red.” The custom color is intended to raise awareness of period poverty and destigmatize ...