The "Seinfeld Campus Tour" set out Tuesday on a 26-city, 10,000 mile journey in a "Seinfeld"-branded, bio-diesel-fueled bus. The promotional effort hopes to bring the Emmy-winning series to the ...

As a strategy to reignite interest, Sony Pictures Television has packed a bus with "Seinfeld" memorabilia and games for a 26-city tour with a focus on college campuses.

The interior of the tour bus, which arrives in New York City’s Union Square on Thursday, comprises a mini-museum of Seinfeld memorabilia, including props from the series such as the doll that bore an ...

The tour features a 55-foot bus with a “Scene-it Lounge” in which visitors can play a “Seinfeld” DVD game on two 52-inch TVs in a Monk’s Diner-themed setting and sample nonfat yogurt in ...

The bus tour, which is mainly hitting the blue states on the east and west coasts, ends on October 31. (It was in Berkeley, Calif., on Tuesday.) ...

The Seinfeld College Tour Bus, complete with Seinfeld memorabilia, giveaways and interactive games, will be at The University of Scranton on Wednesday, Aug. 27, from 11 a.m. to 2 p.m.