Colten Bradford and Nicholas Rivera stopped dead in their tracks as they entered the Las Vegas Convention Center on Tuesday afternoon for their first Specialty Equipment Market Association show. The ...

If you think Las Vegas in November is going to be a quiet place, think again. While many global tourists might be ditching Sin City, car lovers, on the other hand, are about to invade the city in full ...

According to SEMA’s recent announcement, attendees at the 2024 SEMA Show—which occurs November 5–8 in Las Vegas, Nevada—will have the opportunity to become electric vehicle (EV) and EV safety ...

The Specialty Equipment Market Association (SEMA) show in Las Vegas, slated for early November, is kind of like the auto version of Fashion Week, but with cars and trucks instead of tall, skinny women ...

Add Yahoo as a preferred source to see more of our stories on Google. It’s that time of year again. Gearheads have descended on Las Vegas for the annual SEMA show. The Las Vegas Convention Center’s ...

Kia has become a much cooler and desirable brand than it was a decade ago and at next month’s SEMA Show, it will unveil a pair of creations that could show just how hip the carmaker has become. While ...

What do you get when high octane motorsport madness meets live entertainment? SEMA Fest. Introduced as an offshoot of the SEMA tradeshow in 2023, the one-day event returned to the Las Vegas Convention ...

Queens of the Stone Age are set to headline the third annual SEMA Fest, the music festival that accompanies the Specialty Equipment Market Association trade show in Las Vegas on Nov. 7. Joining the ...

As the sun rises over the Las Vegas Convention Center on Nov. 4, engines will start roaring, the whole city will fill with the smell of burning rubber and the Tire Business team will be inside the ...

TheSEMA Showin Las Vegas is the mecca for gearheads. Every year, the best builders from all around the world come to see the latest and greatest aftermarket innovations and industry triumphs. Many of ...

OPTIMA's 2023 Search for the Ultimate Street Car, presented by Advance Auto Parts, visited eight tracks in seven different states, covering 11,511 miles before arriving for the grand finale in Las ...