New Starbucks CEO Brian Niccol on Wednesday detailed his plan to revive the coffee chain. A central theme: He wants Starbucks ...

"When we get back to our core identity and consistently deliver a great experience, our customers will come back," Starbucks ...

Starbucks CEO Brian Niccol shared more details about the company’s turnaround strategy during the company’s quarterly ...

New Starbucks Chief Executive Brian Niccol recently announced that the company will undergo a series of sweeping changes in ...

Olive oil coffee didn’t transform the industry. It didn’t even transform Starbucks, which has struggled over the past few ...

To make the third place desirable, Starbucks popularized offering high-speed internet, a diverse coffee and tea menu ...

Starbucks new Chief Executive Officer Brian Niccol is seeking to end the mosh pit that forms at stores when guests pile in to ...

The Seattle-based coffee giant released ... while taking steps to "better separate mobile order pickup from the cafe experience," Niccol said. Starbucks will discontinue its Oleato olive-oil ...

On his first earnings call as CEO of the coffee chain, Niccol outlined plans to improve the comfort of its shops, a ...

New Starbucks CEO Brian Niccol is trying to tackle baristas, customers, and investors' biggest problems after the chain ...

To make things easier for customers and employees, the company will add “commonsense guardrails” to customizations on its ...

Prefer non-dairy milk in your latte? Starbucks is about to give you a better drink deal. The coffee chain will be dropping the surcharge for non-dairy milk substitutes including almond milk ...