Starbucks has released a new holiday cup collection as the company kicks off the fall season this month. On Nov. 7, the company is bringing its customers at nearly 300 stores in Michigan some seasonal joy as they sip on their favorite hot or cold beverages.

The holidays officially begin this week — at least at Starbucks — when the coffee chain rolls out its annual seasonal cups.

Discover how Starbucks’ Red Cup Day became a beloved holiday tradition, creating seasonal excitement, community connection, and marking the festive season’s start