The new Starbucks chairman and CEO Brian Niccol hopes a shot of nostalgia and a sharpie will help the coffee giant break out ...
The beloved coffee chain has officially unveiled its new holiday cup mere days after it revealed that it would be adding a ...
The modern cup designs come as Starbucks is gearing up to return another popular experience: handwriting customers' ...
The coffee conglomerate is appealing to old customers with the return of handwritten names on their cups ...
The holidays officially begin this week — at least at Starbucks — when the coffee chain rolls out its annual seasonal cups.
One of the most recent—and notable—changes is that the company intends to bring back a “human touch” by writing customer ...
Starbucks will reintroduce handwritten names on cups, a nostalgic touch from its 2012 tradition, CEO Brian Niccol announced.
Starbucks is bringing back hand-written names in Sharpie on cups and self-serve stations with sugar and cream to try to win ...
The coffeehouse chain’s profits are sinking and its popularity is shrinking. Can a simplified menu, TV advertising and clean ...
The practice of writing a customer’s name or drink modifications on their Starbucks beverage with a marker — a normal part of ...