Last year, TAG Heuer returned as the official timekeeper of Formula 1. It was a welcome development that felt like a ...

As F1's official timekeeper, TAG Heuer blends decades of racing history with real-time data and serious hardware in its ...

With exclusive custom notifications that mimic authentic pit radio communications, every alert keeps you fully immersed in the race.

Last month, a surreptitious early glimpse of TAG Heuer’s full-scale revival—officially revealed today—of its iconic plastic-cased 1980s watch, the “Formula 1,” appeared in the fitting setting of the ...

TAG Heuer is bringing the buzz of the paddock to the wrist with a new collaborative version of the Connected Calibre E5 with Formua 1. First launched in October 2025, the model builds on the original ...

We take a look at some of the most memorable F1 watch collabs and the gorgeous timepieces that have been made because of them ...

Watches and Wonders 2025 is upon us. Click here for all our reports from the watch world's biggest annual event. Last May, after years of demand from fans, TAG Heuer teamed up with Kith’s Ronnie Fieg ...

More than just the Formula One name ...

The TAG Heuer Formula 1 Chronograph x Senna 44mm is a dynamic contemporary statement, created from light as a feather, black DLC-coated titanium for a bold yet comfortable presence. Its sunray-brushed ...

The Miami Grand Prix was in full throttle on Sunday, and TAG Heuer spent the week leading up to it in pole position, celebrating the past, present, and future of its partnership with F1. On Wednesday, ...