American Eagle Outfitters’ new partnership with actress Sydney Sweeney sent the retailer’s shares soaring Thursday, sparking questions over whether the denim-maker is joining the ranks of the newest ...

Actress Sydney Sweeney helped bring clothing retailer American Eagle's shares into the current meme stock mania. American Eagle's high short interest and inherent brand recognition make it a prime ...

The fashion brand’s jeans campaign references the actor’s “good genes.” Retail traders think the controversy over the pun can help them cash in Whether the genes/jeans concept was just a case of ...