Vodafone has had enough of fake news and hate speech on the web and is taking a stand. Read more: Monetising misinformation: inside the fake news capital of the world The mobile operator has created ...

British telecom company Vodafone is testing the limits of technology by using an AI influencer in its advertisements. In a video uploaded to the TikTok account of its German subsidiary, a young ...

There are two ads mentioned in the complaint – a TV ad from December and one on its own website. The former has been deemed fine by the regulator and the latter not. The TV ad, presumably the one in ...

Why even bother with creative? The big ad platforms all auto-generate ads now. Most ad viewers watch for only a second or two. Influencers will produce content for you. In this environment, creative ...

The ASA investigated after receiving several complaints, including one from rival provider BT. The TV spot, part of a campaign featuring actor Martin Freeman, showed Freeman’s character playing an ...

Vodafone is developing plans to allow companies to target advertising at mobile phone users from this summer. From the middle of this year, the network is hoping to introduce advertising as part of ...

The Advertising Standards Bureau (ASB) has ruled that Vodafone's (VHA) latest advertisement for its Infinite mobile phone plans fell in the realm of bad taste, encouraging cyber bullying and the ...

The German subsidiary of British telecom Vodafone used an AI influencer to advertise a promotion on its TikTok account, marking its most recent foray into AI-generated advertising. Last year, the ...