APP extends Axon into e-commerce as self-serve targets 1H26, with GenAI creative pilots and new tools aiming to boost ...

For many years, ecommerce companies prioritized advertising on the web because it provided significant control over ad targeting, and it was relatively easy to place ads alongside content likely to ...

Unlike much of the app economy, ecommerce apps were hard hit by the pandemic. When parts of the country began to initiate lockdowns in March, most ecommerce apps pulled back on spending for user ...

As a result of the COVID pandemic, the digital experience has become more important for almost every industry over the last year. Lockdowns and social distancing have driven more and more customers to ...

SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer’s 2025 State of eCommerce App Marketing report reveals a dramatic shift in global growth strategy: China-based eCommerce apps, now responsible for 85% of ...

E-commerce constantly evolves, offering growth opportunities for businesses. Both small ventures and large companies can benefit, but the right tools are crucial. As assets and workforce grow, ...

Small businesses can leverage ecommerce apps to compete with large retailers, tapping into new revenue streams and enhanced market presence. A clear, strategic ecommerce business plan and access to ...

Apps win loyalty, marketplaces dominate, and specialty brands win consumer choices, according to data released earlier this week. Similarweb released its Global State of Ecommerce 2025 report ...

The pandemic-induced growth of e-commerce is, by now, well documented. What is happening in the app ecosystem that supports e-commerce? Is it growing? Are we likely to see consolidations or IPOs? Are ...