96.55% of all web pages receive no organic traffic from Google, highlighting the importance of a solid SEO strategy. The benefits of writing SEO content include improved rankings and visibility, ...

On Nov. 30, 2022, OpenAI launched ChatGPT, a groundbreaking AI chatbot that can understand and generate human-like text. Less than three weeks later, I started teaching writers how to use generative ...

From hiring platforms and content tools to expert advice from content marketing leaders, here's how you can find excellent writers. For content marketers, it is the best of times, it is the worst of ...

Lack of hands-on experience or knowledge (49%). Low-quality content (42%). Multiple edits (36%). Lack of consistency due to different writing styles (27%). These issues mean your content team has more ...

Creating a quality piece of content is hard work. Depending on the size of your team, it may involve dozens of hours and several stakeholders. How can you simplify this process and keep everyone on ...

Although quality content has always been crucial for ranking well on search engines, Google has redefined what “quality” means. It’s no longer about sprinkling in keywords or hitting a word count. In ...

Freelance writing is a booming industry, and it could be a great way to enjoy remote work and set your own schedule. Yet becoming a freelance writer can be difficult and confusing, especially in the ...

Building a career as a content specialist often starts with education, getting hands-on experience, and putting together a ...

Law firms face many challenges with their content marketing campaigns. Breaking through the clutter, measuring ROI and integrating with other marketing strategies can all be tough. But many insiders ...

Writers want artificial intelligence to be used only as a tool that can help research or facilitate script ideas — but studios have taken an expansive view of the labor-reducing possibilities. By ...