While online is often regarded as a key channel for younger audiences, the data reveals that OOH formats are consistently the ...

Revenues for GAAGo, RTÉ’s joint venture with the GAA increased by over 100% last year to €5.02m while profits for the ...

A number of Irish creative, marketing and production agencies and businesses will be taking part in an Irish trade mission to ...

This wave of the Ipsos B&A Consumer Confidence Barometer was conducted from the 7th – 14th August 2024 and consumer ...

According to the company, Celine McNamara has been appointed people and culture director, Eric Moylan becomes managing editor ...

Bloom, the Dublin based creative agency, has launched a new campaign and creative platform for Zurich Life called ...

Called “Home of Halloween”, the heart of the campaign is a 60” hero film, produced by Tiny Ark and directed by Leonn Ward.

With the popularity of high-protein yogurts and drinks continuing to grow, Yoplait Ireland has launched an extensive and ...

Havas Dublin has launched a new global campaign for a sub-brand of Birra Moretti called Sale Di Mare.

Viral campaigns tend to be more celebrated, claim to have more connection with people, and win more awards. Typically, they ...

“‘We are delighted to welcome Colm and Mary as directors of IAB Ireland,” says Karen Preston, chair of the board and chief ...

Curious Orange, the digital marketing agency set up earlier this year by Emmet McCaughey, Linda O’Connor and Brian Finucane, ...