Psychology has uncovered why you might be drawn to the color blue, and it has a lot to do with your personality and lifestyle ...

A new study maps what healthy aging looks like in a unique brain region that’s often affected early by neurodegenerative ...

Baby Blue "Blue can be an example of a color that ... founder and principal designer at his eponymous studio. Indeed, color ...

The locus coeruleus, located deep in the brainstem, is known as the brain’s “blue spot” because it contains a pigment called ...

According to the London Image Institute, besides the aesthetic value they provide, colors can also elevate your mood and even improve your mental and emotional wellbeing. Colors can be so much more ...

This piece of writing discusses the effects of colors on emotions and the overall psychological effect on commercial exterior ...

Color is a strong psychological weapon utilized in various industries in an effort to shift consumer behavior. In the iGaming ...