Apple (NASDAQ: AAPL), which has Google as the default search engine on its Safari browser, is looking to add AI services as ...

We cover everything on the AI tool, from how it works and how to use it to some of its more controversial points.

OpenAI just made a move that changes the game for brand discovery, again. Iris’s Jill Smith explores a world of possibilities ...

Sam Altman claims OpenAI could develop a core AI subscription, explaining how a new operating system could feature ChatGPT's ...

BrightEdge, the global leader in AI-driven organic search, content, and digital marketing automation, released new research ...

OpenAI CEO Sam Altman says AI use splits by generation, from a search tool for Boomers to a life assistant for Gen Z.

The nation’s biggest tech companies have reshuffled the ranks of their senior leaders in the last year. That means executives ...

In AI-driven search, retrieval beats ranking. Clarity, structure, and language alignment now decide if your content gets seen ...

Alphabet's stock is down nearly 20% YTD, due to macro headwinds and AI disruption fears. Click here to find out why GOOG ...

ChatGPT is an incredible tool, but it’s not your brand’s voice, your company’s conscience or your customer’s confidence.

Investors may struggle with what to make of Google parent Alphabet (NASDAQ: GOOGL) (NASDAQ: GOOG). As the owner of Google's ...

As generative AI evolves, a prompt-first economy will drive commerce, and it will be based on relevance, accuracy and ...