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In 1982, the late founder of the Ogilvy & Mather advertising agency David Ogilvy issued a memo of 10 incredible writing tips to his staff. Known as "the father of advertising," Ogilvy made sure ...
Ogilvy & Mather founder David Ogilvy served on the Philharmonic’s Board of Directors during the 1950s and 60s, and also supported the organisation by contacting competing agencies to suggest they ...
Is An iPad App The New Resume? Joao Dornellas, a Portuguese art director who's worked for big-name ad agencies like McCann Erickson and Ogilvy & Mather (Portugal), decided that his portfolio wasn ...
We all say it, but it’s wrecking marketing--and maybe the economy, too. Why David Ogilvy’s Advertising Bible Is Getting A Modern Update The agency's former CEO Miles Young talks about his new ...
Ogilvy’s global client lead on Unilever and managing director of WPP@Unilever David Dahan (pictured) has taken on an expanded ...
But the strategy behind the creative work was the topic of Ogilvy & Mather's talk on a process it terms 'The big ideaL'. The session, given by Ed Bell, the agency's Shanghai Group Planning Director, ...