Debate is raging on whether artificial intelligence (AI)-generated search results are destroying search engine optimization ...

A name mix-up in Google’s Knowledge Graph sent credibility to the wrong Danny Goodwin. Here's how it got untangled.

Google is testing out a new Web Guide that will sort your search results using AI, as Google continues to integrate AI ...

To keep pace, companies need to rethink how they allocate their SEO and content marketing budgets. Identify where your ...

Google addressed a bug that enabled anonymous attackers to remove any URL at will, fixing an actual negative SEO exploit.

Organic search on page one boasts a 14.6% conversion rate, compared to 10% for PPC The top three organic results receive 68.7% of all clicks Ranking higher on Google isn’t just about traffic.

Generative AI tools like ChatGPT, Claude, and Perplexity are shaking up the world of search — and putting pressure on ...

Pew Research Center's claim that AI Overviews reduce web traffic to publishers may have been based on flawed methodology.

The URL Inspection tool in Google Search Console isn’t just a checkbox for SEO professionals. It’s a direct line into how Google actually sees your page. It shows you: ...