For context, Jordan is currently entitled to 5% royalties on every single Jordan Brand shoe sale. Vaccaro pointed out that ...

Despite some criticism from UCLA fans over football coaching the past few years, athletic director Martin Jarmond's contract ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Bella Hines continues to trailblaze both on and off the court. Her latest accolade came in the form of an NIL (name image and likeness) agreement with Jordan brand. She is the now the only active high ...

Bella Hines signed an NIL deal with Jordan Brand as she finishes up her high school basketball career. "We're excited to have ...

“She's a remarkable young talent who is joining an athlete roster ... women’s college basketball." Unlike LSU names like Hailey Van Lith, Angel Reese and Flau'jae Johnson, Bella Hines will be able to ...

Bella Hines, one of the top recruits in the country, announced her commitment to Kim Mulkey's LSU Tigers and signed a ...

Jordan Brand has just added a promising young basketball star to its athlete roster: Bella Hines. The 5-star recruit, who has ...

Hines has agreed to a multi-year NIL deal with Jordan Brand. Bella is the only active high school player to have an NIL Deal ...

Michael Jordan's daughter, Jasmine, had a three-word reaction to LSU commit Bella Hines' signing with Jordan Brand on ...

One wouldn't blame Silver if his formative years swayed him Jordan's side of the debate. On the other hand, since Silver was ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...