In today's competitive landscape, a robust go-to-market (GTM) strategy can determine the success or failure of a product.

Outset raises $17M Series A to scale its AI-moderated research platform used by Nestlé, Microsoft, and WeightWatchers that's 8x faster and 81% cheaper than traditional market research.

Breathe new life into underutilized market research through reanalysis, data integration and advanced analytics techniques. The post How to make the most of your market research data appeared first on ...

Accessing the ‘fast-thinking’ side of the brain through digital approaches can elicit better responses during market research.

Strella, an AI-powered market research startup, raises $4 million in seed funding to automate and accelerate customer insights, delivering results 10x faster and at half the cost of traditional ...

Listen Labs, a Sequoia-backed startup that uses AI to conduct thousands of voice interviews simultaneously for customer research, announced Wednesday that it has raised a total of $27 million.

Conclusive research is a structured data collection technique that provides detailed, factual information that's useful in decision-making. Descriptive marketing research is a form of conclusive ...

GetWhy, a consumer research tech company that helps businesses carry out market studies and extract insights from video-based interviews using AI, has raised $34.5 million in a Series A round of ...

Such a situation, with three major players—the producer, the customer and the market researcher—often sets the stage for conflicts of interest which, as Plato noted, can give rise to ethical problems.

Accessing the ‘fast-thinking’ side of the brain through digital approaches can elicit better responses during market research.