The Air Jordan 3 is an unimpeachable sneaker. It marked the start of a long partnership between the greatest basketball ...

Bella Hines, one of the top recruits in the country, announced her commitment to Kim Mulkey's LSU Tigers and signed a historic NIL deal shortly after.

There's been no denying that Caitlin Clark has been one of if not the most impactful players in the history of women's ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

The world of basketball footwear is undeniably ever-evolving, and throw a pair of Jordan basketball shoes into the mix and you've got yourself some strong, durable, and revered kicks.

Women's basketball is exploding in popularity thanks to an unprecedented level of talent and exciting personalities. Now, Jordan Brand is building on that progress with a new hoop shoe inspired by ...

Hines has agreed to a multi-year NIL deal with Jordan Brand. Bella is the only active high school player to have an NIL Deal ...

Bella Hines signed an NIL deal with Jordan Brand as she finishes up her high school basketball career. "We're excited to have ...

Bella Hines was actively being pursued by several shoe companies ... will receive monthly Jordan product packages, merchandise and cash compensation. Bella Hines commends Caitlin Clark and Angel Reese ...

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

Jordan Brand has just added a promising young basketball star to its athlete roster-Bella Hines. The 5-star recruit who has ...

The women’s college basketball season begins on Monday and we break down every team in the AP Top 25 preseason poll.