Footwear corporation Nike filed a lawsuit against online reseller StockX in the New York southern district on February 3, ...

The filing from Nike revealed that fake versions of several popular sneaker releases have slipped past StockX's ...

The way to check if your Nike shoes are original is by scanning the Universal product code (UPC) - which is a special barcode ...

Insights The biggest brands in the world are also some of the most recognizable.  Brands on this list cover everything from ...

If we take a step back, the Nike brand has been built over many decades on product innovation and storytelling—the ... These ...

We sell different types of products and services to both investment ... and sponsorship packages for our investment conferences and advertising on our websites and newsletters.

Sports Direct has launched its 2024 Christmas ad campaign named "new traditions start here", featuring football legend Frank ...

NBA players Anthony Edwards and LaMelo Ball and musician Coi Leray are featured in ads that will air across paid media, ...

Despite the dominance of branding strategies, there is a growing counter-culture rejecting this form of consumer manipulation.

Despite some criticism from UCLA fans over football coaching the past few years, athletic director Martin Jarmond's contract ...

In the 1970s, Adidas was the undisputed king of sportswear, dominating basketball courts and streets alike. But an overlooked ...

HONG KONG (AP) — China’s e-commerce firms reported an increase in the number of shoppers and a growth in sales for this ...