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That sentiment is baked into the DNA of Rare Beauty, the brand founded by Selena Gomez to challenge unrealistic standards and offer a more authentic approach to beauty. It’s all about makeup ...

Selena Gomez elevated minimalism and businesswear on Thursday for Rare Beauty’s 4th Annual Mental Health Summit at Rolling Greens in Los Angeles. The singer attended the summit of her company ...

They say: A cream-to-powder blush from the Selena Gomez-backed brand Rare Beauty. Promising long-lasting colour and a blurred-matte finish, the ‘bouncy’ blush is available in a rainbow of shades.

Rare Beauty, the makeup juggernaut founded by Selena Gomez, is joining a new wave of newsletters on Substack. It could be the next big thing for your brand, too. Rare Beauty’s director of ...

Celeb-founded beauty brands are an ever-polarising subject, thanks to questionable endorsements and typically high price tags, but Selena Gomez's Rare Beauty has cracked the code. Boasting a range ...

The pop star has launched her new beauty brand NOT BEAUTY with its first drop being a lip gloss that comes in three juicy shades: In The Flesh, Strawberry Jelly and Quartz. The pop star will be ...

The musician's new brand Not Beauty kicks off with a lip gloss. The full lineup will include lip stains, lip liners and lip creams Catherine Santino is a Style Writer-Reporter at PEOPLE.

Rihanna’s Fenty Beauty, Selena Gomez’s Rare Beauty, Hailey Bieber’s Rhode ... “Y’all asked for the lip combo and it’s finally here,” she said on Instagram. “The lip products I’ve been wearing and ...