Starbucks discontinued the practice of handwriting orders and names on cups in 2020, during the height of the pandemic.

"It may not be everybody's name ... but we will definitely be getting back to writing on cups again here in the ...

The new Starbucks chairman and CEO Brian Niccol hopes a shot of nostalgia and a sharpie will help the coffee giant break out ...

Last week, Brian Niccol, the CEO of the coffee conglomerate, announced that Starbucks baristas would once again write ...

The Starbucks community has since responded to the Sharpie idea on social media, with many attempting to theorize how the ...

The modern cup designs come as Starbucks is gearing up to return another popular experience: handwriting customers' names on ...

The holidays officially begin this week — at least at Starbucks — when the coffee chain rolls out its annual seasonal cups.

Last week, Starbucks (SBUX) reported a third straight ... number of customer transactions fell 8%. Each of the four cups has a unique name and theme. The “joyful connection” design has ...

Starbucks will reintroduce handwritten names on cups, a nostalgic touch from its 2012 tradition, CEO Brian Niccol announced.