The marketing trends of 2025 offer immense opportunities for innovation. From embracing AI to rethinking personalization and ...

To stay ahead and grow, marketers need smart strategies and the right tools. Adtaxi experts have key predictions and ...

With marketing spending expected to reach historic highs, it’s important for marketers to ensure that every dollar invested ...

Artificial intelligence has been transforming analytics in powerful ways, allowing organizations to predict trends, optimize ...

Oilfield services provider SLB has named new chief strategy and performance officers, according to a company memo seen by ...

From creating visionary content to optimizing for LLMs, unpack key tactics influencing industry conversations and fueling new approaches.

Cracker Barrel's rural-first strategy, menu innovation, and modernization efforts position it for growth. Read here for more ...

Strategic pivot or performative allyship? Unpack the implications of scaling back DEI initiatives on corporate values and ...

Small businesses can adopt advanced marketing strategies to stand out and achieve sustainable growth. Techniques like ...

Why Duolingo or other brands looking to revive or revitalize themselves may resort to publicly kill off their own mascots.

Kraft Heinz plans to lean on marketing and innovation to drive sales and restore volumes but 2025 is set to be a year of ...

UTA agent Chloe Popescu has been named chief marketing officer at Oscar de la Renta.