Amazon launched a competitor to Temu in November, called Amazon Haul, which features items under $20 that are largely from ...

The Chinese-backed shopping app has been a significant advertiser since launching in the US in September 2022.

In a dramatic turn for cross-border e-commerce, Chinese shopping platform Temu has slashed its advertising spending in the United States, a move closely tied to escalating U.S.–China trade tensions ...

Temu has slashed U.S. ad spending following President Donald Trump’s steep tariffs on Chinese imports, according to CNBC. Temu’s App Store ranking has dropped sharply, with downloads falling over 60% ...

PDD Holdings' Temu has significantly dropped its ad spend, thus seeing its ranking plummet on app stores in the U.S.

The crash of its App Store rank reveals how heavily Temu was reliant on Google advertising for paid acquisiton.

President Trump's tariffs have upended Temu's business model, along with its advertising ... Many businesses on TikTok Shop, the social media app's marketplace, also count on Chinese manufacturers ...