The new UMass Amherst seal, left, and logo, right. (Courtesy University of Massachusetts) UMass Amherst has rolled out a new university seal and brand mark that school officials say "expands the ...

The University of Massachusetts Amherst debuted a new seal on Friday, March 31. ... A Special Commission on the Official Seal and Motto of the Commonwealth, formed in 2022, ...

The University of Massachusetts Amherst has unveiled a new university seal and logo that strays away from its previous state flag-inspired seal which featured controversial imagery of an ...

UMass Amherst recently rolled out a new brand mark. Students gave mixed reviews to the maroon block letter "M." Several said it could be for any university, including Michigan.