Nike is making a surprise comeback at the Super Bowl — and JPMorgan analysts broke the news
Nike's Super Bowl 2025 commercial comes as the company looks to reverse a sales slump and elevate its iconic brands.
Why Nike analysts are skeptical about a 2025 comeback
The low expectations from analysts are not entirely surprising, given that last summer then-CEO John Donahoe said 2025 would ...
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Nike x Jordan Brand x Converse announce plans for 2025 NBA All-Star Weekend: Everything you need to know
The NBA All-Star Weekend is a cultural event that brings the global sports, fashion, and entertainment industry together.
Nike CEO's Turnaround Plan Began With Call to NFL's Roger Goodell
Elliott Hill couldn’t afford for the struggling sports giant to lose its licensing deal. Now ahead of the Super Bowl, the NFL ...
It’s not you, it’s me: Nike’s breakup sneakers are here just in time for Valentine’s Day
Nike is dropping a new Air Max 1 Premium sneaker, and they're being referred to as the 'breakup sneaker.' Here's why and when ...
SNX: This Week’s Best Sneakers Feat. The Nike Air Jordan 5 Reimagined, Kawhi IV Purple Punch & More
The sneaker features a full synthetic upper with synthetic overlays, an exposed carbon fiber plate, cable loop speed lacing, ...
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What is Nike Swoosh TC? Details explored as the brand unveils new distance-running network
Nike is officially launching Swoosh TC. It is a new network that is designed to push the limits of distance running ...
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Nike's 'Fantastic' Metcon Training Shoes Are Up to 30% Off, and Shoppers Say They're a 'Hell of a HIIT Shoe'
Nike’s Free Metcon 6 Training Shoes start at $84 right now, up to 30% off their full price of $120. This versatile training ...
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Bam Adebayo gives first in-game glimpse of A'ja Wilson's signature Nike shoe
Bam Adebayo gave the first in-game glimpse of A'ja Wilson's Nike shoe during the Miami Heat vs Brooklyn Nets matchup.