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The association’s Programmatic Transparency Benchmark report found “incremental progress” is being made, but there’s still work to be done.
The fast-food chain has unlocked what many adult consumers are looking for right now: nostalgic, joyous and whimsical comfort ...
Of all the publicly traded companies on the S&P 500, just over 160 did not cite the effects of tariffs on their most recent ...
Marcomms group MSQ said it is ‘surprised’ by recent speculation about a potential acquisition by S4 Capital and stated that it does not intend to pursue such a move.
The 102-year-old magazine partnered with Lego Group for its first Girls of the Year list, highlighting Olympic skateboarders ...
Created by Initiative, “Moving Monuments” is built around a 10-foot tall structure described as a sonic portrait of the city.
Fast-food chain Five Guys has kicked off a review for a creative project. Campaign understands the review is approaching ...
Dentsu is accelerating its international restructuring efforts to address these pressures, and is now targeting annual cost ...
Diageo's increased use of AI in its marketing campaigns last year helped drive efficiency of its $3.7bn (£2.7bn) marketing ...
Founded in 2018 by Kellie Pean and Alyssa Lindquist, the agency describes itself as a ‘culturally-minded marketing collective ...
New tech, new client demands and new ways of defining what great work looks like are rapidly transforming the ad industry, ...
The latest news in brand marketing and creativity. Tapping into nostalgia is nothing new — both in concept and as a marketing tool. But this week’s crop of brand marketing and creative efforts have ...
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