Many universities give out NIL deals worth millions of dollars, but we rarely find out who the individuals are behind the ...

It's now common for college athletes to make millions of dollars from NIL deals. And after billionaire Larry Ellison recently helped a high school quarterback get at least $10 million to play for the ...

Kernersville (NC) four-star quarterback Bryce Baker has become a hot commodity on the recruiting trail this week with the recent news of North Carolina head coa ...

After landing five-star QB Bryce Underwood, the Wolverines are leveraging their NIL firepower to pursue several elite flips, ...

Michigan called in the big guns to get new star quarterback Bryce Underwood to flip his college commitment. Portnoy, who is ...

Dave Portnoy is telling his side of the story. The Barstool Sports founder went on the brand's "College Football Show" and ...

Michigan is down, and Ohio State has a Playoff bid locked up. And yet beating the Wolverines has never felt more important in Columbus.

On Tuesday, the man who set the wheels in motion for Michigan to become a major player in the NIL (Name, Image and Likeness) ...

After the initial reports, many Wolverines fans praised Barstool Sports president Dave Portnoy for securing the No. 1 recruit ...

Dave Portnoy, the Barstool Sports founder and University of Michigan alum, opened the curtain for a behind-the-scenes ...

Bryce Underwood had been committed to LSU for a while, but he flipped to the Michigan football team after the intense pursuit ...