J.M. Smucker said on Tuesday it would sell its cookie brand, Voortman, to U.S.-based premium snacks maker Second Name Brands ...

Sara, too, says nothing tops homemade cookie dough, but if she has to pick a store-bought version, she chooses the one that ...

With simply a few fields of information such as an email address or name and email address ... turns off its third-party cookies, marketers need to put alternatives in place to target audiences ...

We always leave them as balls of cookie dough (because they look like snowballs in Christmas cookie platters, hence the alternative name). But, I’ve seen people flatten them also. Good news. They ...

This is the most urgent (although least defined) reason to find alternatives to third-party cookies: At some point, Google will give users a front-and-center option to decline cookie tracking.

Many marketing technology vendors claim to provide first-party solutions, but if the technology operates outside your network ...

Privacy Sandbox promises to enhance privacy with new APIs. But will Google make a move with regulators watching?

First-party cookies are set by the website a user is browsing and are used to keep track of activity as they move from page to page. They enable vital website functionality like authentication ...

Smaller ad-tech firms are raising competition concerns over Google's long-brewing cookies alternative, Privacy Sandbox, at a time when the internet giant's digital ...

J.M. Smucker said on Tuesday it would sell its cookie brand, Voortman, to U.S.-based premium snacks maker Second Name Brands ...